7 Oct
Content is King; the perfect pitch its Queen

Made famous by Bill Gates, the phrase ‘content is king’ is much celebrated in marketing circles and translates well to publicity too.  Ensuring the…

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30 Aug
The importance of a Crisis Management Plan

Promedia has been developing and assisting in the creation and execution of Crisis Management Plans (CMPs) for our…

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23 Aug
How to run a competition on social

Competitions seem to be the first port of call for brands looking to boost engagement and reach of…

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16 Aug
Top 5 tips for businesses dealing with the media

CEOs, managers and spokespeople sometimes make the mistake of thinking they know their company or product so well…

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20 Aug
How to slay your social media in 7 steps

If you have a business or personal profile you’d like to promote to a targeted audience, it’s important…

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20 Aug
The 5 steps to hack your own PR

Every brand has a story and every story holds power. The only difference between brands that can effectively…

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